Anyword is an AI-powered copywriting platform that stands out through its ability to predict content performance before publication. Founded in 2013 as Keywee before rebranding, Anyword has developed unique predictive scoring technology that analyzes and rates the potential effectiveness of each generated text. The platform offers over 100 marketing templates covering all needs: Facebook and Google ads, marketing emails, product descriptions, blog posts, landing pages and much more. The Blog Wizard assistant enables creating complete SEO-optimized articles, while the built-in plagiarism checker ensures the originality of each piece of content. One of Anyword's major strengths lies in its Brand Voice functionality. By analyzing your existing content, the tool learns your brand tone and faithfully reproduces it in every generation. Higher-tier plans even allow training custom AI models on your past performance data for even more accurate predictions. The Chrome extension lets you use Anyword directly in your favorite tools: Gmail, Google Docs, WordPress and many others. Content generation in over 30 languages makes it a truly international tool. Recognized brands like Red Bull, Condé Nast and numerous marketing agencies use Anyword daily. The platform reports an average 23% improvement in click-through rates for users fully leveraging predictive scoring.

Google Gemini is Google's AI assistant, natively multimodal and deeply integrated into the Google ecosystem (Gmail, Docs, Drive, Search, Android). With models ranging from Flash (fast) to Ultra (powerful), it excels at technical tasks like code and math. Available for free with Advanced option for power users.