Unbounce

AI-optimized landing pages to maximize your conversions

CertifiedLaunched in 2009
ComplexityIntermediate

Origin

🇨🇦Canada

Supported languages

5 languages

Ideal for

FreelancersStartupsSmall businessesMedium businessesMid-cap companiesLarge enterprises
Tags
Free trialBeginner-friendlyReady templatesCustomizableZapier integration

About Unbounce

Unbounce: The Reference for High-Converting Landing Pages

Since 2009, Unbounce has established itself as the leader in landing page creation platforms. With over 15,000 customers and billions of conversions generated, the Canadian tool combines ease of use, A/B testing power, and artificial intelligence to maximize your marketing campaign ROI.

Professional Drag-and-Drop Editor

Unbounce's visual editor lets you create professional pages without touching a line of code:

  • 100+ templates optimized by industry and objective
  • Pixel-perfect customization of every element
  • Automatic responsive design for mobile and tablet
  • Pop-ups and sticky bars to capture attention
  • Native integrations with your marketing tools

Unlimited A/B Testing

Unbounce's real strength lies in its testing capabilities:

  • Create unlimited variants of your pages
  • Test headlines, images, CTAs, forms, layouts
  • Manual or automatic traffic allocations
  • Statistical confidence intervals for informed decisions
  • Dynamic Text Replacement for automatic personalization

AI at the Service of Conversion

Smart Traffic (Optimize plan) The AI algorithm analyzes each visitor's behavior and automatically redirects them to the page variant most likely to convert them. On average, Smart Traffic improves conversions by 30%.

AI Copywriting Generate compelling headlines, sales copy, and optimized CTAs directly from the editor. The AI suggests variants based on conversion copywriting best practices.

Audience Insights (Optimize plan) Understand who your visitors are: demographic segments, behavior patterns, conversion drivers. Actionable insights to refine your strategy.

Who Is It For?

Unbounce is ideal for:

  • Marketers managing paid campaigns (Google Ads, Facebook Ads)
  • Agencies creating landing pages for multiple clients
  • Startups quickly testing value propositions
  • E-commerce optimizing product and promo pages
Strengths
  • Very intuitive drag-and-drop editor
  • Unlimited A/B testing on all plans
  • Smart Traffic (AI) for automatic optimization
  • 100+ conversion-optimized templates
  • Integrated AI Copywriting
  • Pop-ups and sticky bars included
  • Excellent documentation and support
  • 14-day free trial
Limitations
  • High price for small budgets (starting at $99/month)
  • Strict visitor limits with overage fees
  • Smart Traffic reserved for Optimize plan ($249/month)
  • Learning curve for advanced features
  • No permanent free version

Features

Plugins
SSO available
Landing pages
Drag-and-drop editor
GDPR Compliant
Team collaboration
Reports & Analytics
Template count
100
Email Templates
Image Upload
French interface
Free Tier
Mobile App
Google Ads Management
Retargeting Campaigns
Web Browsing
Meta Ads Management
SMS Marketing
Free Plan
Email Automation

Pricing

Build
99 USD/mo
  • Unlimited landing pages
  • Unlimited popups & sticky bars
  • 100+ templates
  • AI copywriting
  • +2 more...
Most popular
Experiment
149 USD/mo
  • All Build features
  • Unlimited A/B tests & variants
  • Manual traffic allocation
  • Confidence intervals
  • +3 more...
Optimize
249 USD/mo
  • All Experiment features
  • Smart Traffic (AI optimization)
  • Audience insights
  • Page scheduling
  • +3 more...
Agency
499 USD/mo
  • All Optimize features
  • Multi-team/client management
  • Dedicated success manager
  • Flexible add-ons & domains
  • +2 more...

User reviews

Loading reviews...
Lovable
Lovable
Build complete web applications by simply describing what you want.
5.0(2 reviews)
n8n
n8n
Open-source automation platform with built-in AI and 1,000+ integrations.
Webflow
Webflow
The professional no-code platform for building custom websites.
Replit
Replit
Cloud IDE with AI to code, deploy and collaborate from your browser.

FAQ

Ready to try Unbounce?

Discover all features and start using Unbounce today.

Get started
Quick info
Is this tool right for you?
Take the quiz in 30 seconds
Need multiple licenses?
Our team negotiates the best enterprise deals and multi-license plans for you.
Mailman mascot

Newsletter

Stay in the loop

Get the latest AI tools and our exclusive tips delivered weekly.

No spam. Unsubscribe in one click.