PhotoRoom

What is PhotoRoom?

PhotoRoom is a French AI-powered photo editing application, founded in 2019 in Paris by Matthieu Rouif (CEO) and Eliot Andres (CTO). The company has quickly established itself as the reference for creating professional product photos, especially for e-commerce sellers and small businesses.

Key Features

Instant Background Removal

PhotoRoom's deep learning technology automatically detects and removes the background from your photos in seconds. Accuracy is remarkable, even on complex subjects like hair or transparent objects.

Studio Backgrounds

Replace the background with a white backdrop, solid color, or creative scene. Hundreds of preset backgrounds are available, perfect for e-commerce product photos that comply with marketplace standards (Amazon, eBay, Vinted...).

Product Staging & Virtual Model

PhotoRoom offers advanced e-commerce features: position your products in virtual settings (Product Staging) or present your clothes on AI-generated virtual mannequins.

Smart Retouching

Correct imperfections, adjust lighting, remove unwanted elements, and improve the overall quality of your images. AI does the work in one click.

Batch Processing

Process hundreds of photos in minutes with batch mode. Ideal for product catalogs and online stores with large inventories.

Use Cases

• E-commerce: Create professional product photos for your store
• Marketplaces: Make your images comply with Amazon, eBay, Etsy standards
• Social media: Produce attractive visuals for Instagram and Pinterest
• Marketing: Create advertising materials quickly
• Real estate: Retouch your property photos

Who is it for?

PhotoRoom is designed for e-commerce sellers, small businesses, photographers, marketers, and anyone who needs to create professional visuals without design skills. The app is available on mobile (iOS, Android) and web.